Activations & Launches
Dynamic AV, lighting, and staging services engineered to bring brands and products to life with energy, clarity, and impact.
Overview
In brand activations and product launches, first impressions are everything—and production quality can make or break the moment. ProSho delivers experiential AV production that transforms brand concepts into immersive, high-energy realities.
From pop-up activations and consumer showcases to major product reveals, we design tailored AV, lighting, and scenic solutions that create emotional connections, drive engagement, and amplify brand storytelling.
Our teams collaborate closely with brand managers, creative agencies, and producers to craft seamless environments that let your brand shine—and leave audiences talking long after the event ends.
What It Takes
Creating unforgettable brand activations requires a fusion of technical mastery, creative sensitivity, and logistical agility. Every lighting cue, soundscape, and visual display must reinforce the brand’s identity while adapting fluidly to guest interaction and media coverage demands.
We deliver:
- Intelligent lighting designs that drive mood, energy, and movement
- LED video walls and projection for dynamic brand visuals and storytelling
- Crisp, focused audio systems optimized for both ambient energy and keynote moments
- Custom stage builds and scenic elements that frame products and elevate presentations
- Livestream integration for extending product reveals beyond physical audiences
- Power distribution and cable management that keeps event spaces safe and uncluttered
Our crews work with precision and discretion, operating behind the scenes to ensure the technical elements feel effortless—and the brand experience takes center stage.